Digital Marketing Manager - Premium and Luxury Automotive Business
Salary: £40,000 - £48,000 per annum
Location: North West London
Hours: Monday to Friday
Join a Growing Premium Automotive Business
We are looking for an ambitious and hands-on Digital Marketing Manager to take ownership of the marketing function within a fast-growing automotive business specialising in performance, prestige, and specialist vehicles.
This is a unique opportunity for a marketer who wants more than just managing agencies and reviewing reports. You'll have direct responsibility for driving lead generation, increasing brand awareness, managing marketing budgets, and creating engaging content that delivers measurable results.
Working across vehicle sales, specialist projects, aftersales services, and premium automotive brands, you'll play a key role in shaping the company's digital presence and future growth.
Key Responsibilities
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Plan, manage, and optimise Google Ads and paid social campaigns
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Drive lead generation and maximise return on marketing spend
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Develop and execute SEO strategies to improve organic visibility
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Manage and grow the company's social media channels
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Create engaging content including vehicle showcases, customer stories, workshop updates, and promotional campaigns
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Monitor campaign performance and provide regular reporting and insights
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Manage online reputation, customer reviews, and local search visibility
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Support vehicle launches, sales campaigns, and special projects
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Identify opportunities for PR, partnerships, and brand growth
About You
Essential
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Proven hands-on experience managing PPC, paid social, and SEO campaigns
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Experience within the automotive industry
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Strong understanding of lead generation and performance marketing
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Experience managing marketing budgets and analysing campaign performance
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Excellent content creation and copywriting skills
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Proficiency with Google Analytics, Google Ads, Meta Ads Manager, and related platforms
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Highly organised, self-motivated, and capable of managing multiple projects independently
Desirable
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Experience marketing prestige, performance, luxury, or specialist automotive brands
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Photography, videography, or content editing skills
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Experience with Auto Trader and other automotive advertising platforms
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Knowledge of automotive enthusiast communities and customer audiences
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PR, media, or influencer marketing experience
What We Offer
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Competitive salary of £40,000 - £48,000
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Monday to Friday working hours
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Significant autonomy and creative freedom
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Direct influence on business growth and marketing strategy
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Ongoing training and professional development opportunities
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Modern working environment within a growing automotive business
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Clear career progression opportunities as the company expands
If you're a driven marketing professional looking for a role where you can make a genuine impact and take ownership of an exciting brand, we'd love to hear from you.
Full vacancy details for this Digital Marketing Manager role are available to registered candidates. Apply now with your CV to Charlotte Lightfoot at Monday Matters Recruitment. Monday Matters Recruitment are specialists in the automotive industry and we’re here to make sure every Monday counts!